摘要
社会化网络的崛起在全世界掀起了一场经济、政治和文化的变革,人类从未如此紧密地被连接在一起,社会化网络颠覆了传统传播形态的本体构成,传播主体、渠道和模式的变化让文化产业在这张虚拟的人际关系大网下被不断击碎,逐渐融入人们的日常生活和整个产业中。与此同时,社会化网络本身也在不断升级,从开发应用层到开放平台层,用户体验、应用平台和用户数据的全面开放迫使文化产业乃至所有产业,都不得不突破以往的模式路径,朝着去平均化、游戏化和媒体化的方向发展。
The rise of the SNS surged a revolution in areas of economy, politics and culture, and people have never been interconnected so deeply. SNS overturned the traditional communication, the transformation of communication' subject, channel and model have smashed culture industry on a virtual web of human relationship which is integrating into human' daily life and whole industries gradually. Meanwhile, SNS is upgrading itself constantly from the layer of empoldering application to the layer of opening platform. The opening of user experience, application platform and user data force the culture industry, even the whole industries to break through former path, and go forward inflattening, gamification and mediation.
出处
《湖南师范大学社会科学学报》
CSSCI
北大核心
2014年第4期137-144,共8页
Journal of Social Science of Hunan Normal University
基金
国家社会科学基金艺术学一般项目"社会化网络时代文化产业新模式研究"(13BH083)
关键词
社会化网络
新媒体
文化产业
social networks (SNS)
new media
culture industry