基于SWOT分析的非体育师范院校社会体育专业发展战略

Non-sports and Non-normal School Social Sports Specialty Development Strategy

采用文献资料法、问卷调查法、SWOT分析方法,分析了非体育师范院校社会体育专业办学的优势、劣势、机会和威胁,提出非体育师范院校社会体育专业发展的四类战略:融入院校优势学科进行差异化的复合型人才培养战略;利用学科和行业资源优势,实施以非社会体育服务公司为增长点的多目标市场战略;以交叉学科建设为龙头,专业化师资队伍建设和以精品课程为目标信息化教学资源建设为着力点的内涵发展战略;集中有限资源,打造局部优势的非均衡发展战略。

Adopting literature study, questionnaire and SWOT analysis, strengths, weaknesses, opportunities and threats of social sports specialty in non-normal universities. Strengths of social sports specialty in such universities showed that they could use the interdisciplinary advantages and teaching force, enjoy the comprehensive information resources, target at employment more than the sports related area.