摘要
The paper outlines the principles of the customer matrix and the producer matrix applied in competitive intelligence.At the same time,it discusses how to establish the customer matrix and the producer matrix.The problems that should be paid attention to in the practice are also put forward.
The paper outlines the principles of the customer matrix and the producer matrix applied in competitive intelligence.At the same time,it discusses how to establish the customer matrix and the producer matrix.The problems that should be paid attention to in the practice are also put forward.
出处
《情报理论与实践》
CSSCI
北大核心
2001年第2期110-114,共5页
Information Studies:Theory & Application
