摘要
对于"走出去"的中企业而言,分享是企业践行公共外交,为自身和母国赢得东道国的尊重与支持的重要基础。如何做到分享呢?要找准对象,了解对象之所需,用合适的方式分享合适的内容。
For Chinese enterprises 'going abroad',sharing is an important foundation for winning respect and support in the host country,both for themselves and for the home country.What is the right way for sharing? The answer is to identify the object,understand its need,and share the right content in a suitable way.
出处
《公共外交季刊》
2013年第2期25-30,124,共6页
Public Diplomacy Quarterly
