网络新媒体的特点及其潜在作用探析

An Analysis of the Characteristics of Internet New Media and Its Potential Role

随着时代的发展,网络新媒体异军突起,作为科学技术高度发展的产物,开始正式登上历史舞台。网络新媒体具有诸多鲜明的特点,以其惊人的力量,极大的影响到人们的日常生活的方方面面以及整个社会的发展与进步等。并且,网络新媒体还具有强大的的潜在力量,具有对企业营销和艺术领域等产生较大影响的潜能。

With the development of the times, internet new media emerges unexpectedly, as a product of highly-developed science and technology, and officially goes on the arena of history. With many distinct characteristics and striking power, internet new media has great influence on people＇s all aspects of daily life and the social development and progress. And the new network media also has great potential power, which has a greater impact on the enterprise marketing and the art field.