论基于经营策略的企业价值动态变化

Study on the Dynamics Change of Corporate Value Based on Operational Strategy

企业价值是市场经济中企业生存和发展的基础。在激烈的市场竞争中，一个企业的价值是动态变化的，而导致这种变化的主要因素已从传统的技术创新转变为经营策略创新。企业只有时刻关注顾客需求，选择正确时机调整自己的经营策略，才能不断增加自身价值。

： Corporate value represents a company′ s vitality in market economy. In recent years, the key driver underlying the dynamics of a company′ s value has changed from technology innovation to operational strategy innovation. To increase its value, a company must take customer demand as core element in business and adjust its operational strategy at right time.