新时期客车行业产品竞争战略浅析

Analysis of Strategy of Bus Product Competition during the New Period

面对激烈市场竞争 ,分析企业竞争形势 ,制定切实可行的产品竞争战略 ,谋求企业的可持续发展。

In face of the intense market competition,the enterprises in coach industry should analyse the competitive situation and then formulate the practical strategy of products in order to realise their continuous development.