摘要
企业产品应选择哪种营销渠道进入市场 ,应根据自身特点和产品性质确定。本文分析了选择营销渠道的思路 。
It is decided upon its own characteristics and product properties that enterprises should choose which kind of marketing ways to enter the products market The idea of choosing marketing ways is analysed and that of Kinglong Company and its concrete methods are introduced
出处
《客车技术与研究》
2001年第3期39-41,共3页
Bus & Coach Technology and Research