摘要
计算机辅助设计主要应用在两个方面,一为工程技术领域,另一为艺术设计领域。计算机辅助广告制作是艺术设计领域的一个应用,它指的是使用多媒体计算机技术及软件产品创意或制作全部或部分的广告作品。与传统的广告制作相比,具有高效率、表现性强、图像处理简单等优点。利用计算机制作一个广告分五个步骤:选材,选择绘图软件,分析图片,图像处理,打印输出。本文用一个实例具体介绍操作流程。计算机辅助广告设计将成为广告设计的主流之一。
There are two main application fields of Computer Aided Design(CAD) technology. The first is the engineering technology. The other is the art designing. CAD advertisement designing is belong to the latter, which uti- lizes multi - media technology and software for designing and making the advertisement works. Compared with traditional method, it has the characteristic of high efficiency, strong expressive force, easily image processing. Its flow, which is illustrated by a detail sample, consists of five steps: selecting material, selecting software, analyzing im- age, image processing and printing out. CAD advertisement designing will be the one of the main methods in the future.
出处
《杭州电子工业学院学报》
2001年第3期46-49,共4页
Journal of Hangzhou Institute of Electronic Engineering
关键词
广告制作
图像处理
艺术设计
计算机辅助设计
advertisement designing
computer aided design (CAD)
image processing