顾客化大量生产环境下生产管理新模式的研究

Study on the New Model of Production Management in the Environment of Mass Customization

讨论了传统生产模式的局限性 ,分析了顾客化大量生产管理模式的优点及其产生背景 ,提出了顾客化大量生产环境条件下生产管理的总体模式 ,总结和分析了顾客化大量生产管理模式的基本特征及其快速响应顾客多样化。

This paper discusses the defects about traditional production system, and analyzes the reasons of the development of Mass Customization. It aims at illustrating the operation's frame of Mass Customization. Moreover, this paper also summarizes the basic characteristics of Mass Customization, and analyzes the principle of how to satisfy the individuality demands of customers as quickly as possible in a lower production cost.