摘要
将拉丁字体的审美特点概括为简洁单纯之美 ,节奏、韵律之美 ,对比夸张之美和形式、意境之美 ,并阐述了拉丁字体的设计定位及创意的个性发挥 .
Latin type design occupies a very important position in modern graphic design. Here I am going to discuss the design method. Understanding the aesthetic principle of Latin type is the first step. Observing its orientation of design is the essential prerequisite. And making full use of individual character is an important requirement for establishing styles and producing excellent works.
关键词
现代平面设计
拉丁字体
设计定位
创意构思
审美特点
modern graphic design
the conception of Latin type
aesthetic knowledge
orientaion of design