装帧设计如何应对入世挑战　

How Book-designing Faces World’s Challenge

目前，我国加入ＷＴＯ已成定局，入世以后，我国出版面临着国际 出版势力和国际出版大市场的严峻挑战。面对竞争激烈的国内外市场，出版物的装帧设计显 得尤为重要，并已成为出版利润的一个重要来源。

At present it’s a foregone conclusion that China wil l join WTO .After joining it,the publication of China will face a severe challenge from internatio nal publication power and international publication market.Facing the market athome and abr oad ,book designing becomes more important and has been a main source of public ation profits.