旅游风景区资源评价与开发——以长江三峡黄牛岩生态旅游风景区为例

STUDY ON TOURISM RESOURCE EVALUATION AND EXPLOITATION OF TOURISM SCENIC REGION--A CASE STUDY ON YELLOW COW CLIFF TOURISM SCENIC REGION IN THREE GORGE YANGTZE RIVER

本文从影响区域旅游资源评价因素间相互作用的复杂性和不同旅游者感观的差异性出发 ,采用模糊数学评价方法 ,以长江三峡黄牛岩生态旅游风景区为例 ,进行旅游资源综合评价。在此基础上 。

Complexity of mutual act and different sensation of different tourists are important factors influencing regional tourism resource evaluation. Aiming at building up quantitative evaluation method on tourism resource evaluation, fuzzy mathematic method can be used. Taking Yellow Cow Cliff tourism scenic region in Three Gorge Yangtze River as an example, the authors use fuzzy mathematic method, carry out regional tourism resource evaluation. Then, the authors analyze opportunity and countermeasures on tourism resource exploitation in the region.