摘要
中国加入ＷＴＯ后，家具业将面临着国际国内市场的双重竞争压力，无论是家具生产商还是经销商都必须审视和反思企业的市场营销活动，在分析家具营销的走势中培育企业的核心竞争力。
After the entry of WTO, chinese furniture industry will be faced with double competitive forces in the international & domestic markets. Both furniture manufacturer and distributor must survey and rethink the marketing activity in the enterprisese, and cultivate the core competitive capability in the analysis of the trend of furniture marketing.
出处
《林产工业》
北大核心
2002年第1期7-12,26,共7页
China Forest Products Industry
