统一市场的消失和企业边界的调整

The Disappearance of Homogeneous Market and the Adjustment to the Enterprise Boundary

目前 ,发达国家的市场正在发生一场深刻的变化 ,市场正变得日益个性化、小规模和短周期 ,市场的不确定性和扰动性正在增加。在这种多元化的市场中 ,大批量、流水线式的旧生产模式已逐步丧失了其灵活性 ,并最终失去了其规模优势。市场特点的这些变化改变了企业的交易成本 ,动摇了原有企业组织模式的经济合理性的基础。企业组织边界和结构的重新调整已在发达国家广泛展开 。

A great change in the market of the developed countries is happening now. The market is becoming more and more individually, small scaled and shorts. Along with the change, the uncertainty and turbulence of the market is increasing. In the heterogeneous market, the old production model with the characteristics of mass production and assembly lines has lost its flexibility, and even its scale advantage. These characteristics of market made the transaction costs changed, and shook the economic rational basis of the old industrial organization models. The readjustment to the organization boundary and structure then occurred all over the developed countries,and the similar challenges from market is also appearing in our Chinese enterprises.