电子商务与企业竞争力的提升

E -business and the Improvement of th e Compet-itiveness Of Enterprises

本文以波特竞争优理论为基础,结合分析电子商务的竞争优势,电子商务对企业的影响,认为电子商务是提升我国企业竞争力的必由之路,最后阐述了企业应如何运用电子商务来提升自身的竞争力。

Based on Michel Porter' s Theory of Competitive Advantages,this article analyses the advantages of E -business in competition,impact of E -business on enterprises.It point s out that the inevitable way for ente rprises to improve their competitiv eness is to do E -business.At end ,it shows how the enterprises can improve their copmetitivess through E -business.