一种基于呼叫中心和数据挖掘的客户数据库模型

A Customer Database Model Based on Call Center and Data Mining

提出了一种基于呼叫中心和数据挖掘的分级客户数据库模型 ,它通过将客户分为未注册客户、注册客户和交易客户三种类型 ,减少了企业进行客户管理的盲目性 ,为企业发展新客户 。

In this paper, a hierarchy customers database model is present that is based on call center and data mining. It divides customers into three categories: unregistered, registered and transacted. It reduces blindness of customer management and provides help for an enterprise to develop new customer and hold old customers.