“做大”是办好行业期刊的有效途径

Make business large":an effective way to make industrial periodicals successful

介绍了煤炭信息研究院对主办的行业期刊实行规模经营 ,把刊物的品牌、影响力和经营能力做大的做法和体会。

This paper presents an introduction to the large-scaled business operation of China Coal Information Institute for the country's coal sector periodicals. This paper also gives descriptions of the practice and inspirations of how to maximize the influence of the titles, spheres of influence and the size of commercialization of the coal sector periodicals of this country.