摘要
随着我国经济的快速发展,快餐业有了广阔的发展前景。但中式快餐始终没有取得应有的经营成果,通过分析我国快餐企业存在的问题,对中式快餐未来的经营策略进行了探索。
With the fast development of China's cconomy, fast food industry has a broad prospect,but it has not achieved any satisfying result yet. In this article, the author analyzes the problems in the fast food industry and offers us some settlements to the problems.
出处
《商业研究》
北大核心
2002年第2期72-74,共3页
Commercial Research
关键词
快餐业
中式快餐
经营策略
中国
fast food industry
Chinese-style fast food, management tactic