新媒体语境下大学生媒体识读能力培养的困境与创新途径

Difficulties and Innovative Approaches in Cultivating University Students' Media Literacy in New Media Context

媒体识读能力是新媒体语境下当代大学生必须具备的基本能力,但媒体识读教育作为通识课程的重要组成部分,在高校中存在课程建设和管理缺乏保障、专业教师媒体素养缺乏和学生学习兴趣不足等问题。大学生媒体识读能力的培养是一项综合性的教育活动,其成功与否需要教学管理部门、教师的共同努力:高校教学管理部门要加强媒体识读课程建设;教师要通过跨领域的互动合作提升自身的媒体素养;教学过程中需强化教学实践以端正学生的学习态度。

Media literacy is an essential ability for contemporary university students in the new media context.However,media literacy education,as an important component of general education courses,lacks the security of curriculum construction and management.Meanwhile,the professional teachers also have insufficient media literaey and students also lack interest in the course.The eultivation of university students'media literaey is a comprehensive educational activity,and its success needs the joint efforts of teaching management departments,teaehers and students.The teaching administration departments should strengthen the construction of media literaey courses.Teachers should enhance their media literaey through eross-disciplinary integration and strengthen teaehing practice to correct students'learning attitude in the teaching proeess.