“丝绸之路经济带”视角下加快甘肃中医药产业升级的对策探析

On the Countermeasures to Accelerate the Upgrade of Traditional Chinese Medicine Industry in Gansu from the Perspective of "Silk Road Economic Belt"

目的:在"丝绸之路经济带"背景下,依据甘肃中医药产业的发展现状,分析了新形势下发展中医药产业所面临的机遇与挑战,探索加快甘肃中医药产业升级的对策。方法:立足于中医药产业的现有资源禀赋,运用钻石模型理论和新贸易理论,通过增强产业在丝绸之路经济带沿线国家(地区)的服务能力和市场竞争力,以快速推动中医药产业升级发展。结果:依靠甘肃在"丝绸之路经济带"中的区位优势、资源比较优势、政策扶持优势和市场机遇,进行有效资源配置,重点通过与沿线国家的合作来不断增强竞争力。结论:通过开展此次研究,再次印证了增强我国中医药产业竞争优势要从生产要素、市场需求、相关和支持产业、企业的战略和组织结构及政府行为、机遇等六个方面加快发展。钻石模型理论是推动中医药产业不断发展的有效管理工具,在中医药海外市场的推广和竞争力的提高效果显著,提升了中医药服务贸易水平,体现了中医药的特色与魅力。

Objective: To analyze the opportunities and challenges faced by developing traditional Chinese medicine industry under the new situation and to explore the countermeasures to accelerate the upgrade of traditional Chinese medicine industry in Gansu Province which was based on the development status of Gansu traditional Chinese medicine industry under the background of "Silk Road Economic Belt". Methods: Based on the existing resource endowment of traditional Chinese medicine industry, diamond model theory and new trade theory were used to enhance the service capacity and market competitiveness of the countries(regions) along the "Silk Road Economic Belt" and to rapidly promote the upgrade and development of traditional Chinese medicine industry. Results: Based on Gansu’s location advantages, resource comparative advantages, policy support advantages and market opportunities in the "Silk Road Economic Belt", effective resource allocation was carried out, and competitiveness had been continuously enhanced through cooperating with countries along the route. Conclusion: Through the research, it is confirmed once again that the competitive advantages of the traditional Chinese medicine industry in China should be accelerated from six aspects: production factors, market demands, related and supporting industries, corporate strategy and organizational structures, as well as government behaviors and opportunities. The diamond model theory is an effective management tool to promote the sustainable development of traditional Chinese medicine industry. The promotion and competitiveness of the traditional Chinese medicine in overseas market has achieved significant results, which has improved the level of traditional Chinese medicine service trade and has embodied the characteristics and charm of traditional Chinese medicine.