摘要
Awhopping 87,674 registered users and 120,000 copies sold in 38 days,with a revenue of 20.2 million yuan ($2.93 million).These are some of the figures that illustrate the runaway success of the book Migong,Palace of Puzzles,on Modian,a crowdfunding platform of the cultural and creative industry in China.The book has not only set a new record among publishing projects for crowdfunding in China,but also broke records for similar products on international platforms Kickstarter and Indiegogo.
