基于SWOT分析的我国网上药店发展研究

Research on the Development of Online Drugstores in China Based on SWOT Analysis

目的通过运用SWOT分析我国网上药店的发展情况,为政府完善网上药店的各项管理提供意见与建议。方法运用SWOT模型对我国目前网上药店的发展情况进行分析,并对存在的问题进行探讨,提出合理的措施。结果与结论政府应该重视网上药店的发展,制定合理的政策,完善医保支付方式,促进我国网上药店的科学发展。

Objective By using SWOT to analyze the development of online drugstores in China, this paper provides suggestions for the government to improve the management of online drugstores. Methods SWOT model is used to analyze the development of online pharmacies in China. And we also discuss the existing problems and puts forward reasonable measures. Results and Conclusion The government should attach importance to the development of online drugstores, formulate reasonable policies, improve the payment methods of medical insurance, and promote the scientific development of online drugstores in China.