传播隐私管理视阈下社会化媒体个人信息分享的边际困境

On Boundary Dilemma of Personal Information Sharing on Social Media:Based on Communication Privacy Management Theory

社会化媒体在移动互联网时代蓬勃发展,为人们提供了一个可以共享的虚拟仪式互动空间;人们被自我表露与交流的便捷性所驱动而参与到个人信息分享的传播行为当中,对风险的误判与感知钝化使得个人信息管理面临隐私悖论。传播隐私管理理论指出,信息传播形式的分散与人际交往圈层的模糊让个人信息分享的边际处于隐匿而变动的失调状态,对传播契约规则的商讨与对隐私保护体系及意识的强化有利于协调这种边际困境。

Social media is flourishing in the mobile Internet era,providing a shared cyberspace for people’s interaction rituals. People are actuated by self-disclosure and the convenience of communication to take part in the behavior of personal information sharing. The miscalculation about risks and the dull perception make the personal information management a privacy paradox. The Communication Privacy Management Theory points out that the decentralization of the information transmission form and the ambiguity of the interpersonal circle result in a fact that the boundary of personal information sharing is in a maladjusted condition which is covert and fluctuate. To negotiate the agreements and the rules as well as to strengthen the protection system and the awareness can be beneficial to coordinate the dilemma of the boundary.