高校图书馆微信公众平台服务现状分析及对策

Analysis and Countermeasures of WeChat Public Platform Service Status Quo in University Libraries

微信公众平台是近年来兴起的一种自媒体平台,有利于公众信息的发布与传播,及时性较强,将其与高校图书馆相结合能推进图书馆的数字化进程,具有十分重要的现实价值与参考价值。通过对高校图书馆微信公众平台的深入研究,希望能从多个方面改进平台服务效果,进而提高图书馆建设的智能化水平。

The WeChat public platform is a kind of self media platform which has been developed in recent years. It is beneficial to the publication and dissemination of public information. It is very timely to combine it with the university library to promote the digital process of the library. It has a very important practical value and reference value. Through the in-depth study of the WeChat public platform in the university library,we hope to improve the service effect of the platform from many aspects and develop the intelligent level of the library construction.