摘要
电影海报是电影宣传的一种重要途径,海报设计的好坏,关系到电影在前期是否可以吸引大量的观众。作为在海报中承载电影信息的文字的字体设计,便成了一张成功的电影海报里不可忽视的设计亮点。文章就电影海报中字体设计的创新性进行一系列探讨研究。
Movie posters are an important way of film propaganda.The quality of poster design is related to whether the film can attract a large number of viewers in the early stage.The typography of the text that carries the film information in the poster has become a design highlight that cannot be ignored in a successful movie poster.This article conducts a series of researches on the innovation of typography in film posters.
作者
谭述乐
黄翔宇
Tan Shule;Huang Xiangyu(Beijing University of Civil Engineering and Architecture,Beijng 100032,China)