摘要
公共关系学与市场营销学是两门分别独立的学科 ,两者活动既有区别又有相同处 ,且公共关系活动在市场营销中发挥着独特的作用。
Public Relations and Marketing are two independant subjects, which not only share similarities but also show differences in some way.And Public Relation activity Plays a districtive role in marketing.
出处
《伊犁教育学院学报》
2001年第1期46-49,共4页
Journal of Yili Education College