提高县级党报竞争力的对策

How to Make the Party's Daily at County Level a Strong Competitor

通过《鄞县日报》近几年来改革、发展情况的分析 ,分别从媒体特色、企业思维 ;未来战略、塑造品牌 ;以人为本 ,激励至上 ;扬长避短 ,发挥优势求发展等方面提出了增强县级党报竞争力的对策 ,以求适应日益激烈的报业竞争需要。

Through an analysis of the reform and development of Yin county Daily in the recent years,the paper,for the sake of having the Daily come out triumphant in the growing competition,suggests some measures in terms of the characteristis of mass media,mentality of the enterprises,future strategy,reputation establishment,human factor emphasis,inspiration orientation and a full utilization of its own advantage.