儿童产品广告与儿童心理学浅探

Probe into Advertisement of Children Products and Psychology of Children

以皮亚杰儿童心理发展理论为基础 ,论述了年龄特征、人际关系、人际吸引规律以及时尚。

Based on Jean Piaget's theory of children psychology development, this paper discusses on the influence of the features of age, interpersonal relations,interpersonal attraction regulation,fashion and advertisement on the psychology and behaviors of children.