摘要
德国德乐集团公司推出的“水果与水”和“水果与酸奶”的组合性产品在全球已为人所熟悉。在饮料工业的不断创新和消费者的期望愈来愈高的推动下,公司继续发展其水饮料产品,并为广大客户介绍其“Aqua Plus”产品设计理念。该理念完全贯彻了简单而有效的产品开发概念,表现出产品个性,符合产品发展趋向。
Aqua Plus' is an added-value concept that has five elements: water, taste, added benefit, sweetener and packaging. With a wide variety of options in combining packaging, filling technology, fruit and functional components, the Aqua Plus concept provides the beverage manufacturer more opportunities for successful innovations.
出处
《中国食品工业》
2002年第3期C003-C004,共2页
China Food Industry