摘要
在科学技术迅猛发展的时代 ,高校图书馆对外部环境和公共关系重视不够。本文探讨 2 1世纪高校图书馆开展公共关系活动 ,利用多种传播媒介和手段积极宣传 ,塑造全新的高校图书馆的自身形象 ,为读者创造良好的学习氛围。解决高校图书馆面临的问题 。
In the era of technique rapid development,college library neglect external environment and public relation.The paper discusses that 21 st century college library carries on public relation activities,uses kinds of communication media and means to propagate,models a new image of college library,provides the readers with excellent learning atmosphere,solutes problems oriented by college library and improves its development.
出处
《情报科学》
CSSCI
北大核心
2002年第3期257-258,共2页
Information Science