摘要
企业集群强劲的竞争优势 ,引起了国内外经济学、管理学界的高度重视 ,集群战略已成为区域经济发展的重要内容。本文首先简介企业集群现象 ,概括集群的竞争优势来源于 :生产成本优势、区域营销优势、国内以及国际市场竞争四个要素 ,然后就这四个方面作具体分析 ,旨在揭示企业集群竞争优势的内在机制。
The eminent competitive advantage of Enterprises Cluster attracts researcher's attention from Economics and Management at home and abroad.Cluster has been become one of the important strategies in regional economical development.The article introduces phenomenon of Cluster at first,next summarizes the implication of competitive advantage,namely advantage of production cost,advantage of regional marketing,market competition at home and abroad.By these specific analysis,the author expects to reflect on the mechanism of enterprises cluster.
出处
《财经问题研究》
CSSCI
北大核心
2002年第5期51-56,共6页
Research On Financial and Economic Issues
关键词
企业集群
竞争优势
生产成本优势
区域营销优势
国内市场竞争
国际市场竞争
Enterprises Cluster,Competitive Advantage,Advantage of Production Cost,Advantage of Regional Marketing,Market Competiton at Home and Abroad.