市场经济条件下的文科学报策划问题

The Scheming of Journals of Arts

在社会主义市场经济条件下,文科学报要树立策划观念,围绕自己的特色和宗旨进行。文科学报的策划模式,是以定位为前提的连接互动的逻辑建构。学报工作人员要认识、掌握和运用定位、栏目和组稿、编辑与编序、封面与版式、印刷与装帧、形象、发行、活动与经营等八个方面的策划原则。

As the socialism market economy is employed in our country, journals of arts should take the concept of'scheming' into consideretion and keep their own characteristics and tenets. The mode of scheming for journals is a kindof interdynamic and logical structure that takes orientation as its precondition. Staff of journals should grasp the principlesof scheming, such as, orientation, column and draft gathering, compiling and arranging, cover and format, printing andbookbinding, appearance, distributing and activity and managing.