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中国主要厨房电器市场现状分析

Analysis of China's Main Market for Kitchen Electrical Appliances
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摘要 中国是小家电生产大国,其中尤以厨房小家电发展最为成熟。近年,随着城市居民家庭经济收入的增长,人们的生活水平普遍提高,尤其是居住条件和水、电、气等配套设施的改善,为种类繁多的厨房电器进入千家万户创造了条件,同时也给厨房电器生产企业提供了难得的发展机遇。本文重点对燃气灶、抽油烟机和微波炉市场进行分析。市场总览在厨房电器产品中,燃气灶是城市居民家庭厨房的主角。有关调查统计结果显示,我国城市居民家庭的燃气灶拥有率达87.8%,明显高于抽油烟机、热水器、微波炉等厨卫产品的家庭普及率。中怡康对全国350家商场小家电产品零售监测数据结果显示:2001年燃气灶零售量累计比2000年增长21.1%,微波炉累计增长9. China is a big producer of small electrical appliances, especially for kitchens. In thisarticle, the author mainly analyzes the gas stove, kitchen ventilator and micro-wave oven mar-kets. According to statistics, 87.8 percent of China's urban residents use gas stoves, a muchhigher rate than other kitchen electrical utensils, such as kitchen ventilators, water heatersand micro-wave ovens, enjoy. At present, kitchen electrical appliances are mainly domesti-cally made, as foreign manufacturers mostly focus on high grade products, and some of theimport products have not been adapted to fit Chinese cooking needs and so have not beenaccepted by Chinese consumers. The prices of kitchen appliances seem stable.
出处 《电器制造商》 2002年第6期44-45,共2页
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