摘要
Based on the successful experience of brand SLEK,it is pointed out that the Chinese successful enterprises need to understand Chinese shampoo market and the consumers,get to know the consumer psychology and behavior,control the effective market share and face the market competition and the challenges coming from enterprise itself.
Based on the successful experience of brand SLEK,it is pointed out that the Chinese successful enterprises need to understand Chinese shampoo market and the consumers,get to know the consumer psychology and behavior,control the effective market share and face the market competition and the challenges coming from enterprise itself.
出处
《日用化学品科学》
CAS
2002年第2期13-16,共4页
Detergent & Cosmetics
