购买审计与生态导向型消费探析

Purchase Audit and Ecology-oriented Consumption

生态导向型消费需要政府采取一些措施来鼓励或强迫消费者在产品消费中符合环保要求。购买审计便是对消费者市场施加影响的手段之一,是内部审计的重要组成部分,它包括评估所有与购买商品和服务相关的组织政策和行为对环境的影响。探讨了地方政府购买行为对环境的影响和如何减少这些影响的方法,以及购买审计对生态导向型消费的影响。包括:购买审计的方法、生态型购买政策的成功实施、购买审计对生态型消费的影响。

The ecologically concerned consumption should be supported by purchase audit, which is a key part of internal audit and involves the assessment of environmental impact of all organizational policies and practices that related to purchase of goods and services. This paper demonstrated the environmental impact of goods and cervices purchased by the local authorities, and identifying ways of reducing these environmental impacts; the effect of purchase audit on the ecology-oriented consumption. It included four parts: methodology of the purchase audit; effect on marketing strategy and effect of purchase audit on ecology-oriented consumption.