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杨元庆的磨难

Yang Yuanqing:Surviving grilling pain
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摘要 杨元庆有机会成为比柳志更伟大的企业家,如果他可以渡过今天的磨难,实现心理的突破…… A proverb says: it iseasier to creatc glory than tomaintain it. Yang Yuanqing,CEO of Legend Group, willsurpass his predecessor, Mr.Liu Chuanzhi, if he could suc-cessfully break through thepresent difficulties with de-termination and strategic cor-rectness.Yang is now facing withthree tasks, all having to bepressed ahead simultaneoulsy:to reinforce Legend's dominant position in Chinese PCmarket: to push ahead Legend's new presence in ITservices; to cultivate Legend's technological competitive-ness. The three tasks, really testing Yang, will largelydecide the future of Chinese biggest PC vendor. Thewinning of three battle needs three different types ofresources and thus receives three different: extents of pri-orities, even wields three different kinds of tacties. It isboth strategic ax1d psychological. No one can win a pre-fect campaign without paying anything.So it may bewise for Yang to think over the old philosophy:to win,you have to get ready to lose.It a time for Legend to think and behave as interna-tional giants do, from being impetuous to being imper-turbable. It is also an opportunity for Legend to achieverenaissance,a change of business philosophy.IT
作者 吴茂林 张鹏
出处 《IT经理世界》 2002年第9期46-49,52-57,共10页
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