中国电子商务的困境及其前景

Difficult Position and Future Prospect of China's E-business

从短期化的企业行为、难以降低的运营成本、非现代化的管理体制三个方面分析了中国电子商务发展中的弊端 ,认为电子商务的发展顺序应该是 ,先发展企业内部的电子商务解决方案 ,再发展企业间的电子商务 ,最后才是面向消费者的电子商务。

The essay analyses the malpractices existing in the development of China's E-business, suggesting that the order of the steps in the development of E-business should be: first to develop the solution of E-business inside the enterprise, then to develop E-business among enterprises and finally to develop the E-business which is geared to the needs of consumer.