企业竞争情报与反竞争情报研究

Research on Engterprise Competitive Intelligence and Anti-Competitive Intelligence

本文分析与讨论了竞争情报的内涵、竞争情报的搜集途径 ,提出企业应当在做好竞争情报工作的同时 ,加强反竞争情报研究。

This paper analyzes and discusses the connotation,the collecting way of competitive intelligence,and puts forward that in the process of performing competitive intelligence work,enterprises should strengthen anti-competitive intelligence research.