摘要
在新世纪到来之际,中央人民广播电台推出了一档引人注目的节目──《晚报浏览》 。从以下三个方面分析了《晚报浏览》引人关注的原因:一、突破以往模式,与晚报联 合,变媒体间的竞争为合作,充分整合媒介资源优势。二、先声夺人,率先在新闻类广播节 目中采用主持人形式。三、内容编排力求按新闻规律运作,表现出纯正的新闻性特征。
With the approach of the new century,China National Radio has promoted a noticeable programme- Eveningpaper Browsing. The reasons for much attention g ained by the programme are as follows:1.Breaking the old modle and joining with evening p aper s,which has changed competition into cooperation between different media and ful ly integrated advantages of media resources;2.Taking the lead in adopting the fo rm of the host in brodcasting news programmes;3.Trying to arrange the conten t s according to the news laws with a purpose of presenting the pure features of news.
出处
《河北大学学报(哲学社会科学版)》
CSSCI
2002年第1期68-69,共2页
Journal of Hebei University(Philosophy and Social Science)
关键词
广播新闻节目
晚报浏览
新闻主持人
news broadcast
Eveningpaper Browsing
host in a news programme