摘要
企业经营战略在企业各项工作中具有领先的作用。做好内外部环境分析 ,是制定企业总体经营战略的基础 。
The enterprise business strategy plays a leading role in business. The analysis of internal and external environments is the foundation for working out a combined enterprise strategy, while the individual strategies are guarantee.
出处
《江汉石油职工大学学报》
2002年第2期37-39,共3页
Journal of Jianghan Petroleum University of Staff and Workers
关键词
盐化工企业
经营战略
战略环境分析
现代企业管理
the role of enterprise strategy
strategic environmental analysis
the formulation of individual strategies
