弱化竞争环境 实现效率超越

Avoiding Competitive Front and Achieving Higher Efficiency

在经济全球化形势下 ,企业间的竞争日益加剧。竞争取胜之道除了提高核心竞争力 ,显露独特优势以外 ,还可以弱化竞争环境 ,实现效率超越。主要途径有 :寻找和开辟免于竞争的领域 ,在未被开垦的处女地上实现效率超越 ;瞄准竞争弱化的时间和空间 ,设置“柔性边界” ,抓住强手中的弱点 ,实现效率超越 ;改善企业竞争的格局 ,建立“生态联盟” ,变竞争成本扩大为合作投入的增加 ,实现效率超越。

Under the general trend of economic globalization,the competition between enterprises becomes increasingly fierce.The success of competition can be gained,besides by promoting the essential competitiveness and gaining distinction,by avoiding the competitive front and achieving higher efficiency.Main approaches are as follows:seeking and developing a new area untouched by competition,and managing to achieve higher efficiency on this untilled virgin land;aiming at the dimension where competition is less fierce,taking advantage of the vulnerable point of the rival, establishing the soft border',and achieving higher efficiency;rearranging the structure of competition,initiating the ecological coalition',and increasing the share in joint investment rather than the sheer investment for competition,thus to achieve higher efficiency.