摘要
现代企业经营的最高目标是赢得顾客忠诚 ,而能否赢得顾客忠诚的关键又取决于企业所提供的服务。为提供高质量、高境界的服务 ,企业加强了对销售服务方式和技巧的创新 ,许多新兴销售服务方式相继涌现 ,包括零干扰服务、一对一服务、常客服务、零距离服务、绿色服务。
The most important goal of modern management is winning customer loyalty. The key to win customer loyalty lies in the service offered. Various innovations of service style and technique, such as no-interference service, one-to-one service, regular customer service, no-distance service, green service and E-service are enhanced for top quality service.
出处
《经济经纬》
北大核心
2002年第4期107-109,共3页
Economic Survey
关键词
销售服务
零干扰服务
企业
sales service
green service
new tendency
no-interference
