灰色评价方法在电子商务经济增长中的应用研究

The Application of Gray Evaluation M ethod in Economic Growth of E -commerce

本文结合我国电子商务发展现状,根据灰色系统理论,提出了一种定性分析和定量分析相结合的经济增长评价方法———递阶多层次灰色评价方法。并对哈尔滨亚联电子商务公司的电子商务经济增长发展水平进行了实证研究。

Based on the gray system theory and according to the current development o f e -commerce in China,this paper puts forward a multiple stage gray evaluation method,a combin ation of quantitative and qualitati ve analysis of the economic growth evaluation.Meanwhile,it carries out a c ase study for the economic growth de-velopment level of e -commerce in ACEC.