企业战略管理模型:战略-文化-结构

A Model on Business Strategic Management: Strategy-Culture-Structure

在企业环境日益复杂多变的今天 ,如何从战略上管理企业已成为一个迫切而重要的问题。本文首先指出战略管理时代的来临 ,并认为企业战略管理实质上是指对企业的战略性管理。在此基础上 ,提出了一个以战略、文化、结构为顶点的企业战略管理三角形模型 ,并阐述了该模型的理论和实践意义。

It is a pressing and important problem how to manage an enterprise from strategic level, facing today's complicated and changeable environment. In this paper , it is pointed out that the strategic management era is coming, and the essence of business strategic management is to manage an enterprise from strategic level. A triangle model basing on strategy,culture and structure is presented out then, and the significance of the model is discussed.