解读企业核心竞争力

Interpretation of core competitiveness of enterprises

企业核心竞争力是使企业不断扩大、发展、创新与创效的特殊优势能力 ,是企业为客户带来独特价值和利益的导向能力 ,独特的技术能力和营销能力 ,技术、知识和机能的组合能力 ,以及宜于调整或改进的柔性制造能力。核心竞争力既是管理理论发展的经典抽象和最高境界 ,更在实践上具有十分特殊的作用 。

The core competitiveness of enterprises has now become the most practicable theory for its superiority in enterprises' expansion, development, innovation, and efficiency, which mainly embodies in its capacities: 1)a guide to the consumers' value and interests with particular produces and services, 2)peculiar capabilities of techniques and marketing, 3)combinatorial abilities of technology, knowledge and function, and 4)flexible tactics of adjustment or improvement. The core competitiveness of enterprises is the classical abstract and supreme state of management theory, which plays an important role in practice. Enterprises in our country must attach importance to their cultivation and construction.