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基于Web数据挖掘的网站知识获取及应用——以大众点评网为例 被引量:6

Website Knowledge Acquisition and Its Application Based on Web Data Mining: A Case Study of dianping.com
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摘要 在知识经济时代,知识获取在企业管理中的重要性日益凸显.随着互联网及其相关应用的迅速发展,企业经营管理者需要从其产生的海量信息中获取潜在的、能够支持企业经营管理决策的知识.在分析已有的研究成果及经验的基础上,设计并给出了基于Web数据挖掘的网站知识获取的流程和方法,并基于大众点评网(www.dianping.com)进行了实例研究.结果表明,该研究有助于深入理解知识获取对企业经营管理的作用,并为企业获取知识提供参考. Knowledge acquisition becomes increasingly important in business management. With the rapid development of Internet and its applications, a huge amount of data is generated. Thus, enterprise managers need to acquire potential knowledge from the massive information source to support the business operation and management. According to an analysis of previous researches, a procedure of website knowledge acquisition is designed based on web data mining. A case study based on dianping.com is carried out. This research can help people understand the great influence of knowledge acquisition towards business operation and management and provide advices to enterprises in knowledge acquisition.
出处 《上海大学学报(自然科学版)》 CAS CSCD 北大核心 2014年第3期261-273,共13页 Journal of Shanghai University:Natural Science Edition
基金 上海市学术带头人计划资助项目(11XD1405100)
关键词 知识获取 网站知识 数据获取 数据预处理 数据挖掘 knowledge acquisition website knowledge data acquisition data preprocess-ing data mining
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