达州市电子商务发展现状及对策研究

Analysis on the Present Situation and Developing Trends of E-commence in Dazhou

从电子商务概念入手,结合市情对达州市电子商务进行了分类调查,分析出达州市电子商务现状:电子商务发展潜力大;知名商标企业电子商务发展欠佳;个人电子商务应用数量少,类型单一;电子商务配套产业薄弱。进而提出促进达州市电子商务进一步发展的对策:转变观念,重视电子商务;积极培育电子商务配套产业;加快推进电子商务的立法;培养复合型电子商务人才;加强电子商务的宣传;提高电子商务个性化服务水平。

The e-commerce in Dazhou is surveyed into sorts from the beginning of its concept and the enquiry shows that：the e-commerce has a great potential,the e-commerce of big enterprise is poor,the personal e-commerce is fewer and type is single,the supporting industry is weak.In order to develop the e-commerce,the idea should be changed into the emphasis on it,the supporting industries should be fostered as possible as it can,the legislation should be made as quickly as possible,the disciplinary-talents should be trained as earlier as possible,the e-commerce should be publicized and its service should be more personalized.