非英语院校开设商务英语专业的实践研究——以西安邮电大学为例

A Practical Research on Non-English Universities Opening Business English Major——A Case Study of Xi'an University of Posts and Telecommunications

加入WTO以来,社会亟需一批既懂英语又懂商务专业技术的人才,这对高校开设商务英语专业而言是一个良好的契机。以西安邮电大学为例,探究如何顺利开展商务英语教学,结合其特点,从课程、师资、教学模式等多方面进行课程建设改革,对于培养企业需要的商务英语复合型人才具有重要意义。

Since China＇s entry to the WTO ,as one of world＆#39;s major trading nations ,many enterprises ur-gently demands talents w ho know English and business professionally .It is really a rare opportunity for our university to set up Business English major for non-English-majored students . In order to indulge smoothly on Business English teaching , the university needs to carry out various reforms on courses , teaching staff and teaching mode so as to truly cultivate multi-talents of Business English .