基于模糊多属性评价法的县域政府微博影响力评价研究

Study of County Government's Micro-blog Impact Evaluation Based on Fuzzy Multiple Attribute Evaluation

通过系统分析我国县域政府政务微博影响力的发展模式和特点,针对性地构建了县域政府政务微博影响力评价指标体系,引入了模糊多属性综合评价方法,验证了所构建的县域政府政务微博评价指标体系,为其发展提供了有效的决策分析结论。

Through the systematic analysis on the development pattern and characteristics of the impact of the county government＇s micro-blog in China,this paper pointedly build an evaluation index system for the impact of county government＇s micro-blog,introduces a multi-attribute fuzzy comprehensive evaluation method,and verifies the built evaluation index system for county government＇s micro-blog, and provides some effective decision analysis conclusions for the development of county government＇ s micro-biog.